DLMDD Co-Founder was back at the BBC inspiring the nation on his economic and fiscal policies.
Rumour has it the beeb are eyeing him up to fill the boots left by Huw Edwards.
Enjoy a snippet from Sascha's appearance here.
Sascha on BBC Wake Up To Money.
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“What is sonic branding?” - a full guide to the world of brand sound.
Sonic branding - also referred to as audio branding, sound identity, sound trademark - all means the same thing: how your brand is recognised and remembered for how it sounds.
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Rhythm & booze: the future of sonic branding in the drinks industry: part 2
Why Metallica tracks are being used to age whiskey (yeah, you read that right).
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Banking on sound: Standard Chartered gets a new sonic identity
Standard Chartered is the latest major bank to put sound to work to create a distinct selling point for its offering. Campaign feature the story.